Adaptive Targeting

Operationalize your customer data

Your customers are changing moment to moment. With our Adaptive Targeting technology, segments automatically adjust to changes in visitor behavior or preferences.

Fluid segments
Adaptive Targeting lets you manage relationships at scale, understanding if a customer needs a different experience from one day to the next.

Truly integrated
In one platform, Qubit users can create useful segments from rich customer data collected from a wide variety of sources, then flip seamlessly into experience design and delivery.