Email marketing is one of the most powerful digital marketing strategy used by businesses. Email marketing is basically sending mails in bulk to the existing customers and people who you think can be converted into potential customers. This kind of marketing has proven to be effective than social media marketing in generating leads and converting leads into sales. Email marketing has a lot of advantages and features to provide.
ADVANTAGES –
- Target segmentation
- Bulk mailing
- Personalized content
- Brand recognition
- Boost sales
- Optimization
- Reports and analytics
- Reduced cost
White label email marketing is something that allows you to rebrand an existing email software platform. This allows you to customize the software platform with your business name, color scheme, font, size, allows multiple accounts to be created etc. It is mainly done to customize the software platform and resell it to the clients and potential customers for a certain amount of worth.
White label marketing tools are generally created by third party people which are made available for the companies to access and customize them accordingly. White label email marketing is also called as white label digital marketing or reseller digital marketing.
FEATURES OF WHITE LABEL EMAIL MARKETING –
- Create personalized URL for your clients
- Customize your logo, color schemes, names, font, sizes etc.
- Create and share email templates
- Generate reports and analyze results
- Share email credits to different accounts
- Get email link tracking
- Customize unsubscribe pages
- Create and manage multiple brands from the main dashboard
- Provide and customize access for people using accounts at different levels
- Drag drop editors
- Build mobile optimized templates
- Custom branded email builder
- Contact database
- More and better brand control over email marketing campaigns
- Template management
- Multiple language support
- Advanced statistics
- Work with teams
- Protect by locking certain sections
- Reach wider audience
- Write less code and save time with MJML syntax
PROS AND CONS OF WHITE LABEL EMAIL MARKETING –
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PROS OF WHITE LABEL MARKETING
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CONS OF WHITE LABEL MARKETING |
| White Label Marketing is cost effective. With the numerous amount of tools and facilities it offers, the cost is affordable and easy for any business to invest in. | White label is products and services are generally created by some third party person which is sold to different company. The company can put whatever they want as it is the white label. |
| It allows the users to customize it according to their requirements. Starting from brand logo to everything that can be viewed on screen and backend can be customized. | If you decide to build a white label platform and sell it, it will no longer be recognized with your name. |
| White labeling can offer you quick cash. This helps in generating money quickly. If you can develop a white label software and sell it to brands then it is one of the best ways of driving cash to your pockets. | There is always the threat of being replaced. If someone comes up with better things to offer and maybe with a better price, the companies will prefer them over you. |
| It makes your customers more dependent on you. This was you can always be in touch with your customers and build good relations. This also lets you have control over the clients and their campaigns they host using your software or application. | Suppose if there are any drawbacks or weaknesses in the software, it can damage your relationship with the clients you sold it to and even it will disappoint the customers who use that platform. |
| It quickly makes you an expert of that system as your clients will be dependent on you and this allows you to gain trust and build relations that will be benefited in long term. | Providing quality service and preparing for that is important. Your clients will look for you to offer support and solutions and if you fail in doing so, it can cause you a huge damage. |
| This is one of the trending and highly effective email marketing type which keeps you and your business in the front line. | Choosing the wrong platform to white label can be a huge risk. It |
SOME WHITE LABEL MARKETING TOOLS ARE –
- SENDY – Sendy is an email sending platform hosted by Amazon’s Simple Email Service (SES). It has best email customizing, newsletters, creating auto responding, tracking, generating reports and analytics.
- Mautic – Mautic is a marketing automation software that can be installed on your systems and customize accordingly. This also allows you to manage your social media marketing profiles.
- SE Ranking – SE Ranking is a specially designed software for white label marketing users. This allows users to setup their own domain and customize platforms with access of many customizable tools.
- White Shark – White Shark provides its users to access Google insights like Google analytics, Google AdWords etc. it is very useful for the marketers who provide white label PPC.
ADSTUCK – Adstuck is one of the top marketing and advertising agencies. It was founded in 2012 by Abhishek Shankar provides a wide range of digital marketing services to businesses irrelevant of its size and email marketing services provided by Adstuck has proven to be one of the best essential result driven service provided by Adstuck.
Adstuck believes in technology and with their hard work and fire in their hearts, they built India’s first and the biggest Augmented Reality platform ‘AREAL’. Their app ‘Alive’ was acquired by Times internet in 2013. Post that Adstuck built a self-serve platform called arealmotion.com to let everyone to make their own Augmented Reality engagements.
It has worked with some of the most renowned brands like John Deere, Myntra, flipkart, Ola, ICICI bank, amazon etc. Services provided by Adstuck are simply just hard to list. Adstuck not only provides digital marketing and advertising services but ala technology and management related services too.
Here’s the list of services provided to businesses by Adstuck –
- Email Marketing
- Digital Strategy
- Digital Organization
- The culture of digital
- End-to-end Transformation
- Branding
- User Experience Funnel
- Digital Marketing
- Marketing Automation
- Sales Focused Online Marketing
- Branding Focused Online Marketing
- E-commerce
- Social Media Marketing
- Search Engine Optimization
- Affiliate Marketing
- Influencer Marketing
- Advertising
- Security Services
- App Development
- Web Development
- Data Analytics
- Internet of Things
- Automation Services
- Blockchain
- Robotics
- Cloud and Infrastructure
- Tech Outsourcing
- Enterprise Architecture
- Management and Crowd Work
- Corporate Functions
- Enterprise Resource Planning
- Service Operations
- Artificial Intelligence
- Machine Learning Solutions
Adstuck has achieved a lot with their amazing ideas and work. It has won ‘Aegis Graham Bell Award’ for it’s one of the best app called ‘Alive’ in the year 2013. One of its greatest achievements has been their services provided at the best possible way and making their clients and customers happy.
So what are you waiting for? Reach out to Adstuck now and avail best of the services provided at –
WEBSITE – adsuck.com