What is Email Marketing?
94% of internet users use email. According to Blue Hornet, 39 percent of people check their emails 1 to 3 times per day: 33.8 percent of people check their email throughout the day. It makes email a great platform to promote your product. Email marketing is a direct form of marketing. It is the practice of using email to promote your business. It is effectively use to establish relationship with potential customers, keep current customers informed and updated on your brand, offer coupons to encourage customer’s loyalty. It is considered to be efficient for wallet as well as environment. 85% of US retailers consider email marketing one of the most effective customer acquisition tactics. It is an effective way to keep your customers informed about new sales or promotion you are running. Email has an ability to create valuable personal touches at scale.
Basic Email Marketing principles are:
- Branding
- Consistency
- Mobile optimized
- Educational
- Subject lines
- Readability
- Clean lists
What is Dental email marketing?
Dental email marketing done right can be a great way for dentists and their offices to communicate with their patient. Dental email marketing helps you target patient with specific information related to their health. And putting yourself in their basis inbox on a regular, but not excessive, basis might be the reason they schedule their next cleaning. Email is considered to be the one of the highest returns on investment because it is virtually fee. It will leads to website traffic, more social shares, and potentially more new patients. Email has an ability to maintain ongoing patient relationship in an efficient way. Some of the important benefit of email marketing is Improve retention which means it reminds patients that you’re the go-to source for all their dental needs-and that it’s time to schedule their next appointment and the second benefit is it stimulate referrals which means it can produce new patient via referrals.
Some ways of Dental Email Marketing are:
- Appointment Reminder: Appointment reminder campaigns are commonly used mechanism for reducing no-shows, and getter earlier noticed of upcoming cancellations.
- New Patient Surveys: digital reputation is important for online presence not only it establishes trust but also improve Google ranking. Encouragement for review of practice from new customer to get a great review of your practice online.
- Monthly newsletters: By linking to your practice website, you can drive more qualified traffic to your site it keeps patient aware about your practice. Newsletter reminds people about your existence.
- Birthday greeting: by reminding patients that you’re thinking about them, you’re in fact reminding them to think about you. It’s important to automate your patient database with the right software by which you can have birthday greeting send automatically.
Why Dental Email Marketing?
- Cost effective: Email marketing has one of the highest returns in investment of all digital marketing activities. For this small price, you are likely to see web visits, click-through, shares, and more. From reaching hundreds of people with one single message, you truly are getting the biggest bang for your buck.
- Increase Website traffic: By adding links you your website in email will encourage people to visit your site, look around, and potentially convert.
- Maintaining ongoing relationship with current patients: one of the easiest ways to stay in touch with your patients is sending those monthly newsletters. It keeps them up to date on what is happening at your practice, and gives them a friendly reminder that you care.
- Positions you as an expert: Having your hand in the email blasts that go out will help you to position as an expert in the field. Anything you do adds a personal touch in relationship between you too which increase trust value.
- Good opportunity to encourage referrals: Email marketing is used to encourage referrals. Include some short of offers who will refer a new patient.
- Keep patients up to date on new services & promotions: Email marketing is used to send important messages to current patients. Something changed, adding a new services, there is new offers, make sure to send an e-blast.
- It’s personalized: Patient will receive emails written specifically for them based upon their recent behaviour
- It’s measurable: Like other digital marketing channels, you can easily determine the impact of your email campaigns.
- It builds a two way communication: Unlike search and referral traffic, you can have two way conversations with patient via email.
Drafting an impact dental email marketing campaign can be intimidating at first. After all, it’s more than just writing and clicking the send button. The goal is to get your emails opened, read, clicked- and, ultimately, converted into office visits. If you need assistance with getting started on an email campaign or help to maintain one. Please contact Adstuck.
As you are searching for Email Marketing company Adstuck is a great Email marketing service provider in the Market:
Adstuck Consulting Private Limited is a Private incorporated on 23 January 2012. It is classified as Non govt Company and is registered at Registrar of Companies, Delhi. Directors of Adstuck Consulting Private Limited are Nitesh Kumar Kothari, Anumeha Sharma, Kundan Kumar, Abhishek Shankar, Peng Guowei, Probin Anand.
Adstuck is a Email Marketing agency working from all over the world with four locations India, Singapore, Estonia and US. Its mission is to provide instant access to a talented workforce to enterprise. They have 491 clients and worked over 700 projects, with 30 fortunes 500 firms.
Their marketing automating tools lets you trigger marketing emails based on a number of different actions your contacts take. It is very popular emailing platform among small business as well as established business. It is considered to be the top choice for companies. They are specialized in sending mass marketing emails and both are equipped with more complex tools.
It is a strong and leading digital Email marketing service provider which can help you with cost cutting, plan execution, perfect reporting, strategy making, data collecting, and response collection from consumers. It handles all the aspects of your business. They don’t focus only on new on emerging brands who wants entail success and distribution in the market but also on brands that have successfully established the customer retail space, and need some assistance in managing their business.
They accelerate sales and marketing by working on complete digital marketing, making setup by marketing automation, and focus on sales by digital marketing, doing branding, ecommerce, and programmatic, social, search and affiliate. Adstuck will successfully use all your capabilities in such a form that it will turn into your future shields. It will help you to achieve Digital Marketing, strategy, Media buying, Ad optimization, Search engine optimization and marketing management. It builds brand awareness, as well as increase revenue generating from social media platforms like Facebook, Instagram, Linkedin, and more. This company provide marketing management services like result-driving strategy planning which is important for every brand, content creation, content publishing, and monitor results, manage and implement campaigns and community management, and many more. Adstuck is specialized marketing management agency which gives you access to one or more of the services at the same time. Whether you want to launch new product or want to boost up the sale of existing product Adstuck will help you to archive your entire goal in least time possible. It is all service provider agency which is like a one-stop-shop for everything you will require.
Adstuck have expertise working in every field who works closely with you to fulfill your goals and requirements.
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