Over 9 billion people use email applications, 91% of consumers check their email on daily basis, 86% of consumers would like to receive promotional emails from companies they do business with, 1/3 of consumers have purchased products and services from emails and for every $1 spend in email marketing will leads to average return of $44.
Email marketing is a direct form of marketing. It is the practice of using email to promote your business. It is effectively use to establish relationship with potential customers, keep current customers informed and updated on your brand, offer coupons to encourage customer’s loyalty. It is an effective way to keep your customers informed about new sales or promotion you are running. It is a process in which an email is sent from a business to one or more costumers or prospects. An Email Campaign is called to be successful when it will get the recipients to take action, engage with your business, and help you to get more leads and sales. It is the perfect tool for building customer relationships to help you generate leads and sales. Email Campaign has the potential to deliver an off-the-chart return on investment. Email Marketing is cost effective, it increase website traffic, maintain ongoing relationship with current patients, positions you as an expert, good opportunity to encourage referrals, keep subscribers up to date on new services & promotions, it’s personalized, it’s measurable and it builds a two way communication.
An autoresponder is a computer program that automatically answers e-mail sent to it. These are used by marketers to deliver a queued sequence of messages to mailing list subscriber. You can design a programme of autoresponder so that when somebody signs up to your mailing list, they immediately receive a welcome message from your business and many more reasons. The main benefit of autoresponder is they save a lot of time and it can generate a lot of income for your business. Autoresponders were built for you to send a single email based on a contacts action. To send out autoresponders, you need to use an email marketing app. There are loads available.
Email automation is the process of sending emails to an individual or multiple people at a specified time in the future. Marketers can automate the delivery of emails based on a number of conditions, such as time and, actions of contacts in their database and rules defined in workflows. Email automation is the process of sending emails to an individual or multiple people at a specified time in the future. Marketers can automate the delivery of emails based on a number of conditions, such as time and day, actions of contacts in their database and rules defined in workflows.
Email automation is the ability to send time or action triggered emails to subscribers with relevant information. An automatic email campaign is set up once and then automatically sent to a particular individual when that person meets a certain trigger. In email automation you are only limited in what you can do by your creativity and business needs. It takes repetitive tasks off your to-do list to free up your time for other valuable tasks. It helps customer know more about brand, encourage them to keep coming back, or remind them of why they bought from you in the first place. It is a way to create emails that reach the right people with the right message at the tight time. It is now a digital marketing staple, replacing the tedious task of manually sending emails to every customer with preconfigured workflows. It is simply converting the dispatch of email messages from a manual process to an automatic one.
How email automation works:
- A person visits a website and downloads an eBook, fills out a form, etc.
- They are added to the email-marketing database.
- They are placed into different audience segments based on their location, interests, behaviour, etc.
- The marketer creates an email campaign. They set the rules/triggers, create the drip campaign, schedule the emails, etc.
- The person receives emails based on the conditions and campaigns set by the marketer.
Benefits of Email Autoresponder are:
- Personalize customer’s experience: You can even create a series of automated emailsto help grow your relationships with your customers—and your business.
- Make most of your marketing team: team members could use that time to focus on other important tasks, such as in-depth customer relationship
- Improve your marketing team: it’s much easier and more cost effective to sell to an existing customer than to converta new one, and with automation, you can stay in touch better than ever before.
- Makes marketing strategy scalable: email automation, customers automatically integrate into your system as soon as they perform any of the actions that you track.
- Increase brand awareness: email automation makes businesses appear better organised and more responsive.
- Reduce costs: Paying for a large team to constantly contact prospects isn’t needed. Means that even less-experienced marketers can manage workflows.
- Understood customers more: Email automation allows you to understand your customers better. You discover what links they tend to click on, which pages they visit more and the types of content they are interested in.
Some elements which make emails automation successful are:
- Great subject line
- Structure of email
- Engaging and compelling content
- Call to action button
- Relevance
- Measure your results.
Your brand and your company needs email automation because:
- Nurture your leads
- Send personalised, one-one communication
- Reach your customer
- Email gets read and you get seen
- Easy to segment and send targeted messages
- Streamline your sales tunnel
- Keep your business top of Mind
- It’s not expensive
- Reaches customers on mobile
- Drive traffic to your landing page
- Almost set it and forget
- Track and measure results
List of Email Automation companies are:
- GetResponse
GetResponse is another very popular email marketing solution. It is extremely easy to use and simplifies email marketing for small businesses. It comes with some amazing marketing automation tools which allow you to create smart automated campaigns. With their drag and drop builder, you can create campaigns, segment contacts, and send content designed for specific groups. These tools help you create effective campaigns to boost your profits. GetResponse comes with beautiful responsive forms, landing pages, A/B testing, tracking, and autoresponders. It also integrates with third party lead generation software like OptinMonster, SalesForce, Google Docs, ZenDesk, etc. Support is provided by phone, live chat, and email. Their help section is full of free learning material including videos, webinars, how-tos, guides, etc
- MailChimp
MailChimp is a complete email marketing solution that allows users complete transparency of campaigns, email tracking, view success and click-through rates, generate custom reports, and manage subscribers and un-subscribers. They bring you audience data, marketing channels, and insights together so you can reach your goals faster. With MailChimp, you can promote your business across email, social, landing pages, stoppable landing pages, postcards, and more — all from a single platform. Mailchimp’s Marketing CRM has an audience system that leverages segments and tags that can be used to manage your customer outreach. Its marketing automation tool lets you trigger marketing emails based on a number of different actions your contacts take. MailChimp offers documentation in several languages, but their product is only available in English. It offers a simple drag and drop landing page editing experience, as well as a forms solution. Their forms solution is automatically tied back to a list — which makes following up with form submitters quick and easy. It can be used for sending mass marketing emails and both are equipped with more complex tools.
- Hubspot
HubSpot’s free email marketing software is easy to use, has an extremely high deliverability rate, plus all the bells and whistles you’d expect to see within an ESP. HubSpot maintains a 99% deliverability rate across the network for all marketing email sends. Outside of the email marketing functionality, HubSpot offers a wide range of reports on your email’s performance, letting you judge what’s resonating with your audience so you can optimize your strategy accordingly. For instance, you can report on something as broad as your overall email performance in Q1 or you get granular and see how one particular lead is interacting with your emails. Lastly, Hotspot makes it easy to scale your email marketing strategy, which will help you quickly turn leads into loyal customers.
- AutoPilot
Autopilot differentiates themselves from the competitors with their visual marketing tools. Everything from AutoPilot’s email editor to their automation tool is set up to work via a drag-and-drop interface, making the system intuitive and easy to use. AutoPilot offers collaborative tools to help your team work together effectively — it allows you to quickly share your work with your team, ensuring everyone is on the same page before you launch a campaign. And with the “annotate & collaborate” feature, you can quickly mark-up a customer journey and ask your team for feedback and assistance
- Constant Contact
Constant Contact: Constant Contact is a well known email marketing tool for small businesses. It does a great job of providing basic functionality in a way that is very easy for even non-technical users to take advantage of. The ease of use and affordable cost are its biggest differentiators. Constant Contact is for the small business owner who wants to quickly get started with organized email marketing and doesn’t anticipate needing any advanced functionality down the line.
As you are searching for Email Marketing company Adstuck is a great Email marketing service provider in the Market:
Adstuck Consulting Private Limited is a Private incorporated on 23 January 2012. It is classified as Non govt Company and is registered at Registrar of Companies, Delhi. Directors of Adstuck Consulting Private Limited are Nitesh Kumar Kothari, Anumeha Sharma, Kundan Kumar, Abhishek Shankar, Peng Guowei, Probin Anand.
Adstuck is an Email Marketing agency working from all over the world with four locations India, Singapore, Estonia and US. Its mission is to provide instant access to a talented workforce to enterprise. They have 491 clients and worked over 700 projects, with 30 fortunes 500 firms.
Their marketing automating tools lets you trigger marketing emails based on a number of different actions your contacts take. It is very popular emailing platform among small business as well as established business. It is considered to be the top choice for companies. They are specialized in sending mass marketing emails and both are equipped with more complex tools.
It is a strong and leading digital Email marketing service provider which can help you with cost cutting, plan execution, perfect reporting, strategy making, data collecting, and response collection from consumers. It handles all the aspects of your business. They don’t focus only on new on emerging brands who wants entail success and distribution in the market but also on brands that have successfully established the customer retail space, and need some assistance in managing their business.
This is one of those agencies which will fit in all your requirement factors perfectly. It provides services in improving marketing results, growing market share, launching new product or enter new market. It will modernize all your work by using base digital technology. Adstuck search for real value, create the road for future marketing transformation and lead you to the milestones.
They accelerate sales and marketing by working on complete digital marketing, making setup by marketing automation, and focus on sales by digital marketing, doing branding, ecommerce, and programmatic, social, search and affiliate. Adstuck will successfully use all your capabilities in such a form that it will turn into your future shields. It will help you to achieve Digital Marketing, strategy, Media buying, Ad optimization, Search engine optimization and marketing management. It builds brand awareness, as well as increase revenue generating from social media platforms like Facebook, Instagram, Linkedin, and more. This company provide marketing management services like result-driving strategy planning which is important for every brand, content creation, content publishing, and monitor results, manage and implement campaigns and community management, and many more. Adstuck is specialized marketing management agency which gives you access to one or more of the services at the same time. Whether you want to launch new product or want to boost up the sale of existing product Adstuck will help you to archive your entire goal in least time possible. It is all service provider agenciy which is like a one-stop-shop for everything you will require.
“Adstuck have expertise working in every field who works closely with you to fulfil your goals and requirements.”
For more details:
Website: www.adstuck.com
